Iskander Racing


Thoroughbred Racing

Graphic Design & Marketing, Logo Identity, Packaging, Photography
About This Project

Australian thoroughbred industry leader Iskander Racing specialise in producing group one winning racehorses.

When Sherif Iskander approached Creative Central to help him achieve his brand objectives, we jumped at the chance and went about working with him to create and develop the Iskander brand from the ground up.

We set up a complete marketing strategy, where, from the initial branding design and statement through to the website, print media, point of sale, marketing and social media, all copy and design needed to ensure a simplified and easy to understand representation of the brand.

We carried out the following branding services for Iskander.

Brand Strategy, Logo Identity, Art Direction, Packaging Design, Event banner Signage, Billboard Poster, Advert Design, Magazine Design,, Brochure Design, Flyer Design, eNewsletter Design, Branded CD Package, Presentation Folder, Digital Strategy, Website Design, Online Marketing, SEO, Brand Guidelines