Occupational Therapy


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Graphic Design & Marketing, Logo Identity, Packaging
About This Project

Wotnot has been creating award winning baby products and skincare products for the whole family for 10 years and are leading the way in Australian natural and organic skincare. Wotnot endeavours to be the most authentic provider of organic baby products and skincare. Their ultimate vision is to “be the best, most trusted natural skincare brand for all the family.

CREATIVE CENTRAL was challenged to re-design the brand identity and packaging for Wotnots award winning baby products and skincare range. The aim was to create a contemporary identity to re-invigorate the overall category proposition in store as well as creating strong range unity.